Clarify vision.
Execute with discipline.
Scale with confidence.

We help CEOs build thriving businesses with a clear vision, strong leadership, and a proven system for success.

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Clarity

Create an actionable plan to grow your business.

Alignment

Get your team working toward a shared vision.

Momentum

Achieve real results with a proven system.

Have you hit a PLATEAU in your business?

Lack of Direction

Without a clear strategy, your team is misaligned, and opportunities slip away.

Wasted Resources

You’re spinning your wheels with no real progress.

Stagnation

Without the right systems, your business will hit a ceiling and stop growing.

The Pinnacle Principles

Learn a proven Operating System for growing your enterprise based on these Five Principles. Master them and watch your business climb.

Illustration of a circle divided into 5 parts, one for each pinnacle principle

PEOPLE

Get the right people in the right seats, right away. Then equip and coach them in a unified direction.

PURPOSE

Start with why. Set a compelling mission, clear visions, and authentic values. Then develop a winning strategy.

PLAYBOOKS

Document and optimize your core processes from top to bottom, both internal and customer-facing.

PERFORMANCE

Measure what matters, then manage it. Plan and track key goals on an annual, quarterly, and weekly cadence.

PROFIT

Profit comes as a result of mastering the other Principles, and fuels growth in a virtuous cycle.

WE KNOW THE CHALLENGES OF RUNNING A BUSINESS.

It can feel overwhelming — misaligned teams, stalled growth, and uncertainty about the next steps. I’ve helped countless CEOs like you implement a clear, proven system to regain control, drive momentum, and achieve the success you envision.

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The Pinnacle approach changes the way you view and operate your business on a daily basis. It helps you to build a foundation of A-Players that live your core values, create winning playbooks, and drive clarity and alignment around your purpose and goals. If I could change one thing, I would have started working with Pinnacle earlier.

Brandon Mensink

COO & Co-Owner of Tonna Mechanical, Inc.

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The Pinnacle approach is customizable, nimble, and applicable to any business challenge. It layers the latest business thinking on top of tried-and-true practices. This unique combination continues to take my company and leadership to the next level.”

Kristi Piehl

Founder & CEO of Media Minefield

SERVICES

SMALL

(15 employees and under)

Two 1-Day Base Camp Sessions
Three 1-Day Quarterly Sessions per year
One 2-Day Annual Summit per year
One Coaching call with CEO per quarter
Access to 80+ Pinnacle Business Tools

MIDSIZE

(50 employees and under)

Two 1-Day Base Camp Sessions
Three 1-Day Quarterly Sessions per year
One 2-Day Annual Summit per year
One Coaching call with CEO per month
Access to 80+ Pinnacle Business Tools

Enterprise

(Over 50 employees)

Two 1-Day Base Camp Sessions
Three 1-Day Quarterly Sessions per year
One 2-Day Annual Summit per year
One Coaching call with CEO per month
Four Rising Leader Sessions per year
Access to 80+ Pinnacle Business Tools

The Proven path we’ll take to the pinnacle

View of a mountain ridge with points highlighted of a path to the top

BASE CAMP
DAY 1

Right from the start we get set for the journey, lay out the brutal facts facing the company, assess the team and their ability  to climb, and shore up the culture foundations we’ll build from.

BASE CAMP
DAY 2

We review the territory covered in Day One and begin looking out to the future to cast vision, define a compelling purpose and set milestones, growth plans and Rocks.

Quarterly Lookouts

Every quarter we reconvene to look back at all we’ve accomplished and learn from both the highs and low points. We then set our sights on the quarter ahead and gather new tools to climb even higher.

ANNUAL
SUMMITS

Each year we stake two days to rise above the daily grind and think bigger, make plans, and gather the needed tools to set out on a new year, toward the Pinnacle we set our sites on from the start.

Closeup image of Tim Ernst, Certified Pinnacle Business Guide
certified Pinnacle Business Guide

ABOUT Tim Ernst

I bring more than 25 years of experience as an equity owner in operational and sales leadership roles across organizations ranging from startup to over $100M.

During that time, I launched and led multiple organizations and divisions and navigated several mergers and acquisitions. Through broad exposure and countless business lessons, I gained deep insight into what drives sustainable growth and business success. These experiences shaped the expertise I now share with clients – helping them clarify vision, align teams, execute with discipline, and scale with confidence.

Free tool

Discover where your Business Stands on the path to the Pinnacle.

Take our Baseline Assessment to determine how your company performs across the Five Pinnalce Principles and receive a PDF report with practical recommendations to help you and your team climb to the next level.

– RECEIVE Your Scores Across ALL Five Pinnacle Principles

– Learn How Each Principle Unlocks Business Growth

– Get Actionable Recommendations and Tools

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Learn More about the Pinnacle Approach

The Pinnacle Approach™ is detailed in three books that make up the Pinnacle Library™  LEARN MORE